Instagram API: Smarter Inbox Management

Integrate Instagram API with your CRM to sync each user’s inbox, enhance customer interactions, and strengthen engagement. Streamline and personalize conversations for greater efficiency and faster responses, unlocking new opportunities for growth.

Instagram messaging integration using Unipile unified API

Test the API for free

European Commission
EU Regulated Digital Markets Act (DMA)
Our solution focuses exclusively on messaging interoperability, no profile storage, no scraping. Clients are expected to comply with each provider's terms. Learn more

Turning Interactions into Customer Conversions with Instagram API

Instagram DM integration in app interface

Retrieve Chat

Retrieve all past direct message threads from connected Instagram accounts and link them to your user’s CRM records. This ensures that your app offers a complete, up-to-date conversation history perfect for tracking prospect engagement or support interactions.

Start New Chat

Enable your users to initiate new direct messages with Instagram followers or accounts directly from your platform. Whether it’s for support, or campaign follow-ups, this feature unlocks proactive communication workflows, at scale and without switching tools.

 

Manage Multiple Instagram Accounts Seamlessly

Managing conversations across several Instagram accounts is simple with our unified API. Users can connect multiple accounts and centralize all their messages in one place, without switching between profiles.

> Accessible soon

Instagram API interface with multi-account selection for messaging and publishing
CRM interface with Instagram messaging and user delegation options

> Accessible soon

Manage Users’ Instagram Messages with a Shared Inbox

Let your team members manage users’ Instagram messages on their behalf, directly from a shared inbox inside your app.

With Unipile’s API, you can:

  • Connect and manage multiple Instagram accounts across users

  • Send and reply to DMs on behalf of each selected user

  • Share and assign incoming messages within a team through a shared inbox

  • Keep full visibility and control, ensuring secure collaboration

Whether you’re building a sales team dashboard or a recruiter assistant, Unipile makes delegated account messaging efficient, collaborative, and secure.

Manage Users’ Instagram Messages with a Shared Inbox

CRM interface with Instagram messaging and user delegation options

Let your team members manage users’ Instagram messages on their behalf, directly from a shared inbox inside your app.

With Unipile’s API, you can:

  • Connect and manage multiple Instagram accounts across users

  • Send and reply to DMs on behalf of each selected user

  • Share and assign incoming messages within a team through a shared inbox

  • Keep full visibility and control, ensuring secure collaboration

Whether you’re building a sales team dashboard or a recruiter assistant, Unipile makes delegated account messaging efficient, collaborative, and secure.

> Accessible soon

Instagram AI Features for your App

Instagram Features

instagram api

Account connection

Messages

Webhooks

Hosted Auth: White label to connect your end users ✓
Custom auth: connect user with credentials, cookies, your chrome extension ✓
Send & Reply Messages ✓
List Messages, Chats & Attendees ✓
Send Voice Notes ✓
List Reactions ✓
Read Receipts ✓
Send Files attachments ✓
Receive Files attachments ✓
Account status ✓
New Message ✓
New Reaction / Read / Event ✓
Account connection
✓
Hosted Auth: White label to connect your end users
✓
Custom auth: connect user with credentials, cookies, your chrome extension
Messages
✓
Send & Reply Messages
✓
List Messages, Chats & Attendees
✓
Sync History
✓
List Reactions
✓
Read Receipts
✓
Send Files attachments
✓
Receive Files attachments
Webhooks
✓
Account status
✓
New Message
✓
New Reaction / Read / Event

Watch: How to Connect and Use the Instagram API with Your Product

This video shows you how to connect an Instagram account, synchronize user DMs, and integrate conversations directly into your product with Unipile.

Seamless Engagement with Messenger and Instagram APIs

In the contemporary digital landscape, thriving businesses hinge on the effectiveness of their communication and engagement strategies to forge connections with their target audience. Messenger and Instagram, both under the umbrella of Facebook, have risen as potent platforms for cultivating these essential connections. While each serves a distinct purpose, their shared core strength lies in their capacity to nurture meaningful interactions.

> Accessible soon

Seamless Connection with Messenger API

The Messenger API empowers businesses to seamlessly incorporate Facebook Messenger’s messaging capabilities into their applications, websites, or CRM systems. This integration facilitates real-time conversations with customers, offering personalized support and boosting engagement. It enables businesses to meet their customers where they are, responding promptly to inquiries, and ultimately elevating customer satisfaction and fostering loyalty

Instagram API Messaging: Connect and Convert

Instagram’s messaging API provides an efficient way for businesses to engage with customers, making it easy to respond to interactions on Instagram messages. It enables real-time conversations, quick responses to inquiries, and effective customer support, all within the popular Instagram platform. This API is a valuable tool for enhancing customer interactions.

Connect API with the Biggest Social Media Messaging

Messenger and Instagram serve different aspects of communication, yet they complement each other seamlessly. Customers often switch between messaging and visual platforms when interacting with brands. The ability to integrate Messenger and Instagram API means businesses can provide a holistic customer experience. Start conversations on Messenger, transition to Instagram for visual inspiration, and return to Messenger for inquiries—all within the same ecosystem.

Start Creating Your Feature Today

Try our White-Label solution for free and unlock its full potential for your business. With the 7-Day Free Trial, gain access to the complete suite of features designed to enhance your platform's capabilities and branding.

How many accounts?
5.00
/account/month
How accounts are calculated Pricing is based on the number of linked accounts. For example, 3 Emails + 2 LinkedIn + 6 WhatsApp accounts would cost 55€ (11 x 5€) (or $60.5, 11 x $5.5). No additional cost by request. We have minimum of 49€/month ($55), including up to 10 accounts.

What's included

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One API. All channels
Linkedin, Instagram, Email, WhatsApp...
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All Features
Outreach, Real-time Inbox, Enrichment...
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Unlimited usage
Only providers limit apply.
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7-Day Free Trial
Build Now
Cancel anytime. No credit card required

Integrate Instagram in 2 API Requests

Unipile dashboard showing linked messaging and email accounts with operational status

Connect to Unipile Dashboard

Start by linking user accounts from your admin space:

– Create your app in the Unipile Dashboard

– Generate your API key

– Let your users authenticate (Gmail, Outlook, LinkedIn, WhatsApp, etc.)

– Accounts will appear in your dashboard in real-time with status tracking

check icon Secure OAuth or credential-based login

check icon Supports multiple providers per user

Exploring Email and Calendar APIs

In addition to Messaging APIs, we offer powerful Email and Calendar APIs.

2000+ Companies Innovating with Unipile
Trusted by industry leaders
1 API
Streamline operations for all major communication channels
2 Days
Achieve live integration quickly with minimal setup
30%
Reduction in maintenance efforts and resources

Built-In Security and Compliance

Enterprise-grade protection for your data and workflows Learn more about our security
SOC 2 Type II
SOC 2 Type II
Certified
Independently audited security controls ensuring data protection and operational integrity.
GDPR
GDPR
Compliant
Full compliance with European data protection regulations for user privacy.
99.9%
Platform Uptime over the last 24 months
24/7
Global Support with high-performance API

FAQs

Is Unipile’s Instagram API DMA compliant?

Yes. Our API is designed in line with the Digital Markets Act (DMA). We only enable messaging interoperability and do not store or scrape user profiles. Please note that Unipile is not a Meta Partner, and our solution focuses exclusively on messaging use cases.

Do I need to follow Meta’s Terms of Service when using Unipile?

Absolutely. Clients are required to respect Meta’s TOS at all times. This means acting responsibly, avoiding spam or unauthorized automation, and using the API only for legitimate messaging scenarios such as customer support or user interactions.

What is the Unipile Instagram API?

The Unipile Instagram API is a powerful tool that enables developers to programmatically interact with Instagram’s data and features, facilitating various functionalities for businesses, including the ability to retrieve messages and reactions.

How can I integrate the Instagram API into my application?

You can integrate the Instagram API by following the SDK. It provides detailed instructions on setting up the integration.

What types of interactions can I manage with the Unipile Instagram API?

With the Unipile Instagram API, you can efficiently manage interactions such as responding to comments, messages, and customer inquiries across multiple Instagram accounts.

Can I send media files through Instagram API?

Yes, you can send text, images, audio, and video messages, as well as documents via the API.

Is access to the Unipile Instagram API free?

Yes, there is a free introductory offer for the Instagram API, allowing you to explore its features before upgrading to the Enterprise plan for more advanced capabilities. No credit card is required for the free trial.

Can I integrate Unipile Instagram API with my existing CRM?

Absolutely. The API is designed to be flexible and can be integrated into your existing CRM or other business software.

What precautions should be taken to avoid violating Instagram's rules related to message volumes, while maintaining authentic interaction with users?

It’s important to note that adherence to the terms of use of the providers is essential. Violations can result in the suspension or banning of your account. We recommend implementing usage limitations on your end to prevent the sending of an excessive number of messages by your users.

How can I contact the team for an integration ?

Tell us about your project here.We look forward to discussing how Unipile can support your communication needs!

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