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WhatsApp API: User Chat Integration for Business Growth

Centralize your users’ WhatsApp conversations, group chats, and contacts directly in your App. With our API, help them keep every interaction in one place for better control and collaboration.

Send and receive WhatsApp messages via API directly from your app dashboard
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Test the API for free

Documentation
European Commission
EU Regulated Digital Markets Act (DMA)
Our solution focuses exclusively on messaging interoperability, no profile storage, no scraping. Clients are expected to comply with each provider's terms. Learn more

Drive Engagement and ROI with 
WhatsApp API Integration

 

 

Enhanced Customer Engagement
Connecting a WhatsApp API allows for direct and personalized communication with customers, fostering stronger relationships and customer loyalty.

 

 

Continuity in Team Communications
Integrate WhatsApp’s API to allow for seamless handling of messages for team members who are absent, ensuring uninterrupted customer service and team coordination.

 

 

Broad Reach and Accessibility
By embedding WhatsApp’s API, you can leverage its global popularity and give your users a familiar, widely accessible messaging platform directly within your software.
Connect WhatsApp Business and Classic accounts to your unified messaging dashboard
Connect WhatsApp Business and Classic accounts to your unified messaging dashboard

 

 

Enhanced Customer Engagement
Connecting a WhatsApp API allows for direct and personalized communication with customers, fostering stronger relationships and customer loyalty.

 

 

Continuity in Team Communications
Integrate WhatsApp’s API to allow for seamless handling of messages for team members who are absent, ensuring uninterrupted customer service and team coordination.

 

 

Broad Reach and Accessibility
By embedding WhatsApp’s API, you can leverage its global popularity and give your users a familiar, widely accessible messaging platform directly within your software.

Enhancing Personal Communication: 
WhatsApp API’s Role in Individual Messaging

 

 

Streamlined Workflow
Integrate the messaging system into existing workflows, making it easier to collaborate and share information between your user’s team.

 

 

Personalized Communication
Your users can send individually tailored messages, reinforcing customer satisfaction through a highly personalized communication approach.

 

 

Data-Driven Insights
Analyze communication patterns to gain essential insights, shaping and improving your product development with informed, user-focused decisions.
3 linkedin api

Boost Your Business with Our Innovative WhatsApp API Integration Features

Adopt WhatsApp API to create a user-centric communication environment in your software, elevating customer satisfaction and retention. We support both the standard WhatsApp app and the WhatsApp Business app (the mobile versions used by individuals and small businesses). The official WhatsApp Business API provided by Meta is not supported yet.

WhatsApp conversation integrated into your app via Unipile API
Messaging Channel Icon

Retrieve Chat :
Converse effortlessly through WhatsApp directly within your software, ensuring every interaction is seamlessly integrated and stored. This feature allows to maintain a comprehensive history of conversations right in each contact’s profile, keeping all valuable communication details at your fingertips.

Messaging Channel Icon

Initiate a New Chat :
Enable seamless initiation of WhatsApp conversations directly within your software, providing an immediate gateway to engage with new contacts and unlock potential opportunities.

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WhatsApp message sent from your app using Unipile API
WhatsApp message sent from your app using Unipile API
Messaging Channel Icon

Initiate a New Chat :
Enable seamless initiation of WhatsApp conversations directly within your software, providing an immediate gateway to engage with new contacts and unlock potential opportunities.

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WhatsApp group chat for recruitment session using Unipile API
whatsapp group Icon

Manage WhatsApp groups :
This feature streamlines group conversation management, aiding sales teams in coordinating client communications and recruiters in organizing candidate discussions, ensuring efficient, focused, and productive exchanges in both contexts.

WhatApp Features

WhatsApp API integration is easy for software editors, whether you’re building a CRM, ATS, or Outreach tool. No Business API restrictions. No Meta onboarding nightmare. Just real-time sync of chats, groups, and contacts from personal WhatsApp accounts.

Account connection

Messages

Attachments

Webhooks

Hosted Auth: White label to connect your end users ✓
Custom auth: connect user with credentials, cookies, your chrome extension ✓
Send & Reply Messages ✓
List Messages, Chats & Attendees ✓
Sync History ✓
List Reactions ✓
Read Receipts ✓
Send Files attachments ✓
Receive Files attachments ✓
Account status ✓
New message ✓
New reaction / read / event ✓
Account Connection
✓
Hosted Auth: White label to connect your end users
✓
Custom auth: connect user with credentials, cookies, your chrome extension
Messages
✓
Send & Reply Messages
✓
List Messages, Chats & Attendees
✓
Sync History
✓
List Reactions
✓
Read Receipts
Attachments
✓
Send Files attachments
✓
Receive Files attachments
Webhooks
✓
Account status
✓
New Message
✓
New Reaction / Read / Event
All WhatsApp features

Start Creating Your Feature Today

Try our White-Label solution for free and unlock its full potential for your business. With the 7-Day Free Trial, gain access to the complete suite of features designed to enhance your platform's capabilities and branding.

How many accounts?
5.00 €
/account/month
How accounts are calculated Pricing is based on the number of linked accounts. For example, 3 Emails + 2 LinkedIn + 6 WhatsApp accounts would cost 55€ (11 x 5€) (or $60.5, 11 x $5.5). No additional cost by request. We have minimum of 49€/month ($55), including up to 10 accounts.

What's included

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One API. All channels
Linkedin, Instagram, Email, WhatsApp...
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All Features
Outreach, Real-time Inbox, Enrichment...
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Unlimited usage
Only providers limit apply.
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7-Day Free Trial
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Cancel anytime. No credit card required

WhatsApp API: Integrate in 2 API Requests

Unipile dashboard showing linked messaging and email accounts with operational status

Connect to Unipile Dashboard

Start by linking user accounts from your admin space:

– Create your app in the Unipile Dashboard

– Generate your API key

– Let your users authenticate (Gmail, Outlook, LinkedIn, WhatsApp, etc.)

– Accounts will appear in your dashboard in real-time with status tracking

check icon Secure OAuth or credential-based login

check icon Supports multiple providers per user

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Exploring Social Messaging APIs

Expand your reach with our Social Messaging APIs. Connect LinkedIn, Instagram and Telegram to your platform through a single unified integration.

LinkedIn API

Send messages, InMails and connection requests. Sync conversations from Classic, Sales Navigator and Recruiter.

Explore LinkedIn API

Instagram API

Manage DMs from profiles and pages. Sync conversations, send media and centralise all interactions directly in your app.

Explore Instagram API

Telegram API

Connect personal accounts without bots. Manage individual and group chats with real-time sync and automation.

Explore Telegram API

Exploring Email and Calendar APIs

In addition to Messaging APIs, we offer powerful Email and Calendar APIs.

Email API

Enhance email efficiency with API integration for Gmail and Outlook 365. Automate interactions, manage contacts, and utilize features like scheduling and tracking for streamlined workflows.

Explore Email API

Calendar API

Our Calendar API streamlines scheduling and management across platforms like Google Calendar and Outlook 365, enabling easy event creation, editing, and automation of calendar tasks.

Explore Calendar API

All our APIs are designed for conventional usage, and we have implemented limitations to prevent spam, bot activity, or mass messaging. We prioritize a secure and respectful user experience.

2000+ Companies Innovating with Unipile
Trusted by industry leaders
1 API
Streamline operations for all major communication channels
2 Days
Achieve live integration quickly with minimal setup
30%
Reduction in maintenance efforts and resources

Built-In Security and Compliance

Enterprise-grade protection for your data and workflows Learn more about our security
SOC 2 Type II
SOC 2 Type II
Certified
Independently audited security controls ensuring data protection and operational integrity.
GDPR
GDPR
Compliant
Full compliance with European data protection regulations for user privacy.
99.9%
Platform Uptime over the last 24 months
24/7
Global Support with high-performance API

FAQs

What is WhatsApp API?

The WhatsApp API allows businesses to integrate WhatsApp messaging into their own software or CRM systems. This enables automated, two-way communication on a platform used by over 2 billion people worldwide.

Is Unipile’s WhatsApp API DMA compliant?

Yes. Our API is designed in line with the Digital Markets Act (DMA). We enable interoperability for messaging only and do not store or scrape user profiles. Please note that Unipile is not a Meta Partner, and our solution focuses exclusively on messaging use cases.

Do I need to follow Meta’s Terms of Service when using Unipile’s WhatsApp API?

Absolutely. Clients must always respect Meta’s TOS. This means acting responsibly, avoiding spam or bulk unauthorized automation, and using the API strictly for legitimate messaging scenarios such as customer support, notifications, or direct user interactions.

Do you support WhatsApp Business?

Yes, our integration supports both the regular WhatsApp app and WhatsApp Business (the separate app available on mobile devices). However, please note that we do not support the official WhatsApp Business API at this time.

What type of WhatsApp account can I connect with the API?

You can connect an unlimited number of personal WhatsApp account with the API. This allows for the integration of the account’s messaging capabilities into various applications and services, enabling personalized communication features.

Can I send media files through WhatsApp API?

Yes, you can send text, images, audio, and video messages, as well as documents via the API.

How many messages can I send at once?

The API is designed for high throughput, so you can send bulk messages. However, you should adhere to WhatsApp’s usage policies to avoid any limitations.

Do my customers need to use WhatsApp Business to receive messages?

No, your customers can receive messages on their regular WhatsApp application. They do not need to download anything extra.

Is there a Messaging API for LinkedIn?

Yes, you can integrate the LinkedIn API into your systems to manage and track messages and interactions on the platform. Visit our page for LinkedIn API

Can I integrate WhatsApp API with my existing CRM?

Absolutely. The API is designed to be flexible and can be integrated into your existing CRM or other business software.

What are the best practices for managing message volumes sent via WhatsApp API to remain compliant with the terms of use?

It’s important to note that adherence to the terms of use of the providers is essential. Violations can result in the suspension or banning of your account. We recommend implementing usage limitations on your end to prevent the sending of an excessive number of messages by your users.

How can I contact the team for an integration ?

Tell us about your project here.We look forward to discussing how Unipile can support your communication needs! Feel free to access our API documentation here.

How does Unipile's WhatsApp API handle data security and user privacy?

Regarding data privacy and compliance when using the Unipile WhatsApp API, it’s essential to consult Unipile’s Privacy Policy. This policy outlines how Unipile handles data in accordance with legal requirements, ensuring users’ information is managed responsibly and securely.

 

 

 

Can Unipile's WhatsApp API integration support global messaging, including handling different languages and time zones?

Given WhatsApp’s global usage, it’s plausible that Unipile’s API supports multilingual messaging and different time zones, but this should be verified for specific functionalities.

 

 

 

Are there any specific industries or business sizes that benefit most from integrating Unipile's WhatsApp API?

Unipile’s solutions facilitate improved business processes, including recruitment efficiency, enhanced customer relationship management, and effective outreach strategies, by integrating with existing systems and leveraging targeted communication tools. For detailed insights into these applications, please visit their use case :
– ATS Publisher
– CRM Publisher
– Outreach

 

 

 

How does Unipile support businesses in adhering to WhatsApp's messaging policies and guidelines to prevent misuse or spam?

Unipile serves as a bridge, stressing the need to comply with WhatsApp’s terms and conditions for lawful use. Users of Unipile’s WhatsApp API should become familiar with and adhere to WhatsApp’s service terms. This practice ensures the respectful and compliant use of WhatsApp’s services via Unipile’s platform.

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